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The world of campsite reservations is increasingly cutthroat, so why are so many campers not showing up? CU 抖阴传媒在线 economist Jon Hughes applies numerical modeling to understand campground no-shows
Throughout the United States, and especially here in the West, snagging a preferred public-land campsite has become a take-no-prisoners battle royale with little room for weakness or sleep or mercy.
If your friends seem especially haunted and jittery these days, it鈥檚 possibly because they鈥檝e been up for hours, hitting refresh every 30 seconds on every computer, tablet and smartphone in the house, trying to reserve a summer campsite the millisecond it becomes available online鈥攕ix months to the day in advance and at midnight for Colorado state parks and 8 a.m. MST for federal lands.
With so much summer enjoyment on the line, then, and reservations more precious than gold, it鈥檚 a central mystery of outdoor recreation why park managers and users report high summer campground vacancy rates due to no-shows.

Jon Hughes, a CU 抖阴传媒在线 associate professor of economics and Renewable and Sustainable Energy Institute fellow, found through numerical modeling that that increasing fees, either overnight fees or no-show fees, decreases campsite no-shows.
鈥淚 think we鈥檝e all probably had this experience,鈥 says Jon Hughes, a 抖阴传媒在线 associate professor of economics and Renewable and Sustainable Energy Institute fellow. 鈥淵ou show up and the campground is half empty, and you think, 鈥楬ow is this possible? It was so hard to get this reservation.鈥
鈥淚 think part of it is it鈥檚 hard to know what our schedule鈥檚 going to look like in six months, so we make these reservations and optimistically tell ourselves we鈥檒l be able to go camping鈥even up to the last minute.鈥
Based on his experiences as an outdoor recreator seeing no-shows firsthand and as an economics researcher who has long studied transportation and climate issues, Hughes wondered: How do park pricing policies contribute to no-shows鈥攁nd the associated inefficiencies鈥攁nd can policy changes correct these inefficiencies while meeting park managers鈥 goals of adequate revenue and improved access?
In in the Journal of Environmental Economics and Management, Hughes aimed to answer these questions via numerical modeling, simulating pricing policies at a hypothetical but representative national park. He found, among other results, that increasing fees, either overnight fees or no-show fees, decreases no-shows, which on one hand is a positive outcome but doesn鈥檛 address the perennial issue of equitable access to public lands.
鈥淥ne of the things park managers are always really worried about is equity,鈥 Hughes says. 鈥淭his is all of our land鈥this isn鈥檛 only for rich people. If you want to design a system where every site is used and sites go to people who most want to camp, you could just auction (reservations) off. In economic terms, that would be very efficient, but if you think your desire to camp is maybe positively correlated with income or wealth, it might create a system where certain folks are able to camp and others aren鈥檛.鈥
The economics of no-shows
In part because of his own experiences trying to get a summertime campground reservation, and based on his previous research studying access to and use of public lands, Hughes began considering how to understand the economic impact of campground no-shows: 鈥淲e have finite capacity (on these lands), so how we best use these resources I think is a really interesting question.鈥
He consulted with Montana State University Professor Will Rice, a former park ranger, whose research on management of public lands inspired Hughes to call him鈥攁 conversation that highlighted the growing problem of no-shows.
鈥淚 got off the phone with him and wrote down a simple, intermediate microeconomics model for how consumers would think about this decision (to cancel or no-show),鈥 Hughes says. 鈥淭here鈥檚 some desire to go camping, some understood utility you鈥檇 get from having a campground reservation and you pay some monetary fee to take that reservation, but then there鈥檚 some uncertainty.
鈥淚f you don鈥檛 go, you might have to pay a fee or you might have to pay with your time if you decide to cancel. If you can鈥檛 go, you think about, 鈥楬ow do I minimize the cost?鈥 That lends itself to a really simple economic model that generates some interesting predictions: If you make it more costly to cancel, people aren鈥檛 going to cancel and you鈥檒l have more no-shows. If you charge a fee when people don鈥檛 show up, they鈥檙e less likely to no-show. The theory model predicts that raising (reservation) fees will discourage no-shows, but it actually leads to another effect where if you increase fees, that just makes it more expensive for everyone, whether they camp or no-show.鈥
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鈥淲hen I decide to no-show, I鈥檓 robbing you of the benefit of camping. My decision negatively impacts you, so how do we ensure that people who want to enjoy public lands are able to?鈥 says CU 抖阴传媒在线 economist Jon Hughes. (Photo: Dave Hoefler/Unsplash)
Through numerical modeling, Hughes found that cancellation fees can increase or decrease no-shows when campground capacity constraints are not binding, but they strictly increase no-shows when capacity constraints are binding. Further, he found that increasing trip prices strictly decreases no-shows and that increasing no-show fees strictly decreases no-shows.
Simulating a $40 increase in reservation fees or no-show fees, he found that higher reservation prices could increase park revenue by as much as 56% but reduce consumer surplus. However, a $40 no-show fee might modestly increase park revenue but increase consumer surplus by as much as 12%.
Further, he notes in the paper, a $40 increase in reservation price increases the mean income of reservation holders by $2,900, or 2%, while a $40 increase in no-show fee causes little change in income. This could mean that no-show fees wouldn鈥檛 push access to public lands further out of reach for those in less wealthy income brackets.
He also estimated outcomes under an optimal no-show fee of $150鈥攅qual to the marginal external cost of a no-show, or the lost consumer surplus of a user denied a reservation鈥攚hich eliminates no-shows and increases consumer surplus by 14%. But even the more modest $40 fee captures nearly all of the benefit of the optimal fee, Hughes found.
Enjoying public lands
All of this, of course, leads to the question of how to collect no-show fees.
鈥淵our doctor is going to charge you if don鈥檛 show up, your car mechanic will charge you if don鈥檛 show up, my barber will charge me if I don鈥檛 show up,鈥 Hughes says. 鈥淟ogistically, charging a no-show fee is one of the challenges in managing public lands. The only places where it鈥檚 currently possible are staffed campgrounds, because hosts are there seeing who hasn鈥檛 shown up, but oftentimes a host doesn鈥檛 want to cause problems.
鈥淚 think technology can save us here. Recreation.gov has implemented an app with the added benefit of your phone knowing where it is all the time, or there are some areas now where you use geofencing. If you want to do the Wave at Coyote Buttes in Arizona, you can get a permit a day or two before your trip, but you have to be within a certain geographic area to get it. It might be possible to do the same with no-shows: You reserved this site, you go, your phone knows if you were there. This is a problem that鈥檚 solvable with technology.鈥
These findings, which Hughes will present to a group of economists with the U.S. Department of the Interior next month, solve two problems, he says: how to best optimize the limited capacity of America鈥檚 public lands, which are increasingly in demand, and how to address a 鈥渘egative externality.鈥
鈥淲hen I decide to no-show, I鈥檓 robbing you of the benefit of camping,鈥 Hughes explains. 鈥淢y decision negatively impacts you, so how do we ensure that people who want to enjoy public lands are able to?鈥
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